The UK housing market experienced a surge in activity on Boxing Day, with Rightmove reporting record-breaking figures for new property listings and website visits. The platform’s latest data highlights significant growth in both seller engagement and buyer interest, setting a positive tone for the start of 2025.
Record-High Property Listings
On 26 December 2024, the number of new properties listed for sale on Rightmove soared by 26% compared to Boxing Day 2023, when the previous record was set. This marks a notable increase in seller activity, as more homeowners seized the opportunity to list their properties during the festive period.
Rising Buyer Enquiries
Rightmove also reported a 20% increase in enquiries sent to estate agents about homes for sale. This uptick in buyer interest underscores the growing demand for properties and sets the stage for a bustling January moving season.
Post-Holiday Housing Trends
The day after Christmas has traditionally been a pivotal moment for the housing market, as many potential movers turn their attention to property searches after the holiday festivities.
“We’ve seen a record-breaking Boxing Day, not only for people turning to the Rightmove platform once the Christmas Day festivities are over, but also for home-movers taking action and getting ahead of a 2025 move,” said Steve Pimblett, Rightmove’s Chief Data Officer.
“While it’s very early days, these first indicators are positive signs for a busy start to the year for agents.”
Regional Highlights
The South East emerged as the busiest region for new property listings, followed by the East of England and the South West. Rightmove’s data also revealed that:
46% of newly listed homes were mid-market three and four-bedroom properties.
35% were smaller homes, a category particularly popular among first-time buyers.
Optimism for 2025
These record-breaking Boxing Day figures signal strong momentum in the housing market heading into 2025. With increased seller activity and robust buyer interest, estate agents and home-movers alike are gearing up for what promises to be a dynamic and competitive year in the property market.
