Fan Outrage Erupts as Wooyoung Partners With KISS OF LIFE’s Natty
ATEEZ is facing intense backlash after posting a dance challenge video featuring member Wooyoung and KISS OF LIFE’s Natty, with fans demanding its removal due to Natty’s group’s recent cultural appropriation scandal.
Why Are Fans Angry?
In April 2025, KISS OF LIFE sparked outrage after mocking Black culture during a livestream.
The group later apologized, but many fans deemed it insufficient and overdue.
The controversy led to KISS OF LIFE withdrawing from KCON LA 2025.
Now, ATEEZ’s collaboration with Natty has reignited criticism, with fans calling it “tone-deaf.”
Fan Reactions: Delete vs. Defend
🔥 Outraged ATINYs:
“The member in this video mocked different cultures. Delete this—protect ATEEZ’s image!”
“We don’t want ATEEZ associated with racists. @KQ_Ent, take this down!”
🤷 Defenders:
“Wooyoung is friends with Natty. Let him do challenges with who he wants!”
“If you’re mad over a dance video, go touch grass.”
The Bigger Issue: K-Pop and Cultural Sensitivity
This backlash highlights ongoing tensions in K-pop over cultural appropriation.
While some argue idols shouldn’t be punished forever, others believe accountability matters.
ATEEZ, known for global promotions, risks alienating international fans by associating with controversial figures.
Will KQ Entertainment Respond?
So far, no statement from ATEEZ’s agency.
The video remains posted, suggesting they may ignore the backlash.
Final Takeaway
This incident shows how K-pop fandoms clash over ethics vs. loyalty. Should ATEEZ distance themselves, or is the outrage overblown?
